You build the store. Who builds the retention?
You ship beautiful Shopify builds. Then the retention revenue walks to someone else. Optimite is the white-label email and Klaviyo arm you bolt onto every build, so you capture the whole lifecycle without hiring a retention team.
Brands our agency partners have shipped with us
Your best work stops at launch day.
Retention revenue walks out
You hand over a gorgeous store, then the recurring email revenue goes to a specialist you referred, or nowhere at all. That's the highest-margin line item on the account.
Clients expect the whole stack
“Who runs our email?” is the first question after launch. Not having an answer makes you look like a vendor, not the partner who owns the account.
Retention is a different craft
Deliverability, segmentation, lifecycle strategy, Klaviyo builds. Standing up that team for a service you sell occasionally rarely pencils out.
Offer retention without building a retention team.
Keep doing what you're great at, the builds. We become the email and lifecycle team behind your agency, so you can pitch, sell, and deliver retention as your own service. Your brand, your client relationship, our production.
A full retention offering, ready to sell as yours.
Lifecycle flows
Welcome, abandonment, post-purchase, winback, replenishment. Built, tested, documented to your standards.
Campaign calendars
Monthly planning, copy, design, build, QA, and scheduling. We keep the calendar full so your team doesn't have to.
Email design & dev
On-brand, pixel-tight design and responsive build for every client. Figma to inbox, matched to each brand system.
Klaviyo migrations
Platform migrations into Klaviyo, deliverability cleanup, list and segment hygiene, audits, end to end.
SMS & cross-channel
SMS flows and campaigns that work alongside email, so retention lands as one program, not two.
Reporting your clients see
Clean, white-label reporting on flows, campaigns, and revenue, ready to drop into your client updates.
Turn every build into a recurring retention account.
The store launch is the start, not the finish. We stand up the flows and campaigns that turn first-time buyers into repeat revenue, on the same brand system you just designed.
- Retention scoped and priced as your agency's own service
- Klaviyo set up right from day one, on the store you just built
- Flows and campaigns matched to the brand system you designed
- White-label reporting that proves the recurring revenue you add
Emails that look great
and actually perform
On-brand, high-performing emails; built in
Figma or your ESP. Designed to convert.
Delivered in 48 hours.
Bolt it onto your build process.
We join your Slack
A shared channel with your team. No new tools, no portals to babysit. You brief us the way you already brief internally.
You brief, we scope
Send the client, the scope, and the deadline. We come back with a clear plan and turnaround, usually within a day.
We build behind your brand
Strategy, design, copy, build, QA. Your clients only ever see your agency. Typical turnaround is 24 to 48 hours.
You review and ship
You approve, we send or hand off. Overflow handled, your team freed to sell and stay client-facing.
Why build shops add retention with us.
Six years of email-only work means we plug in without a learning curve.
6 yrs
Email & retention only
500+
Brands shipped
50+
Agency partners
24-48h
Typical turnaround
Clutch Global Award 2026 Winner
Global Fall Awards 2025 Winner
Avg rating 5.0 on Clutch by trusted global DTC brands
Official Klaviyo Master Platinum Partner
Forbes India · DGEMS 2025 The Select 200
Best Email Marketing Agency 2025
What build shops ask before they add retention.
The honest answers, not the marketing answers.
Yes, that's exactly who this is for. You sell and own the client relationship; we run the email and Klaviyo work behind your brand. You add a high-margin service line without hiring or learning a new craft.
100% white-label. We work in your Slack, deliver in your brand, and never contact your clients. As far as they're concerned, retention is your agency's service.
Yes. We handle Klaviyo setup, integration with the Shopify store you built, deliverability, and the full flow and campaign build, end to end.
However you like. Most build shops add retention as a monthly retainer or a post-launch package. We give you a wholesale scope you mark up and sell as your own service.
Start there. Run one account with us as a project, see how the partnership feels, then roll it out across your book once it's proven.
Book a partnership call. We'll look at your current builds, where retention revenue is leaking, and how to package it as your own offering. First builds usually go out within a week.
Stop handing off your best revenue.
Tell us about your builds and the clients asking who runs their email. We'll show you how to make retention your agency's own service.
Klaviyo Master Platinum Partner. Six years of white-label email work.