Calm - Case Study
A wellness subscription retention breakdown
Calm built a system where cancelling feels like losing the one thing that helps you sleep. This case study shows the retention infrastructure behind that and what subscription brands can take from it.
Trusted by retention teams at D2C brands $1M–$30M.
Global Fall Awards 2025 Winner
Avg rating 5.0 on Clutch by trusted global DTC brands
Official Klaviyo Master Platinum Partner
Forbes India · DGEMS 2025 The Select 200
Best Email Marketing Agency 2025
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